What's next? I don't know, do you? Who am I? I am someone who makes films. What do I do? I look through viewfinders. And how do I live? I live by the skin of my teeth.

Thursday, January 05, 2006

Home Theatre - Where Popcorn & Soda Are Cheap

Toshiba is lauching their HD-DVD format with a $500 machine in March, and then later this year the Sony Blu-Ray standard will get launched, initially in PS3, and then in home units.

This is interesting, because what I want to see is what HD standard do the computer companies install in their machines. I'd like to see the computer companies adopt Blu-Ray and the consumer for movies latch on to HD-DVD, simply because the BIGGEST mistake Hollywood made with DVDs is employing a technology that was also made available as a stotage medium for PCs. Hence the huge private market.

Xbox 360 doesn't use an optical disc that any other technology platform (or maybe it's only the encoding that is differen) uses, in an effort to cut down on bootleg games.

Hollywood, in its supreme, but expected and historical, shortsightedness on Profits Now, didn't think twice about rolling out all the libraries of films on DVD, not realizing that the hijacking of intellecutal property was on the way up and seen first hand with CDs.

Now Hollywood has a chance to reclaim lost revenue, which should bolster the balance sheet, by carefully watching what happens with the HD DVD market.

Although, I think the both system, much like DATs, won't penetrate the mainstream consumer market. Although that could change once HDTV is in just about every household in America. And when is that again?

Oh yeah, sometime after the end of the Mayan Calender. Just enough time for me to make enough money not to worry about it.

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